About Me
About Christina
I'm Christina Koral, a hard-working and motivated young professional based in San Jose, California. As a Social Media Marketer, I bring a combination of creativity and organization to the table. I thrive on exploring and testing rising social media trends, always aiming for customer success.
I consider myself a quick learner, ready to adapt to new strategies and techniques in the ever-evolving social media landscape. With my visual storytelling skills and a get-it-done attitude, I'm passionate about crafting compelling narratives that captivate audiences.
Over the course of my career, I've accumulated ten years of marketing experience, including five years working in agencies. Additionally, I have a solid background with nine years of experience in various customer service and community management roles. This diverse experience has honed my skills as an expert in social advertising execution and campaign building.
Resume
Education
San Diego State University
BA in Journalism, Emphasis in Public Relations with a History Minor
2011 – 2015
Tools & Technologies
Instagram
Facebook
Twitter
LinkedIn
TikTok
Pinterest
Youtube
Canva
Figma
Sprout Social
Hootsuite
Mention
Facebook Business Manager
Facebook Analytics
Google Analytics
Google Suite
Slack
Zoom
Trello
Asana
Past Experience
Social Media & Community Manager. Paltalk Inc. January 2021 - May 2023.
Managed all social media output across 4 different in-house products; which included the creation and scheduling of high quality content, implementing paid acquisition strategy by partnering with influencers, engaging and managing the video chat communities, establishing consistent performance metrics and measuring social media ROI.
Social Media Manager. Purple Lotus Patient Center. April 2020 – December 2020.
Responsible for developing and administering social media content that is designed to engage users and create an interactive relationship between consumers and the company. This includes: Crafting and implementing a social media strategy for the company, generating & publishing engaging content daily, ensuring brand consistency across platforms, supervising all aspects of social media interaction between customers and the company, and project managing every step of the design process.
Social Media Marketing Specialist. Casual Fridays. November 2018 - April 2020.
Strategically planned social media campaigns with a results-driven mindset to meet client’s business goals. This included executing on deliverables, collaborating on creative strategy, curating relevant and captivating content, copywriting, scheduling content, managing paid ad campaigns and organizing influencer/content creator collaborations; all while staying up-to-date on new creative social media platforms and trends.
